Our CMS is an efficient content and application database management system that categorizes and stores content inventory, transaction details of each content throughout its lifecycle, which is logged by the system, keeping a track on its performance, which help in analysis and do moderations as and when required.

It offers many features for the clients to run their Content Services efficiently such as

  • One common transaction point for all content that is capable of being integrated to different platforms such as SMS, WAP, IVR, Web etc.
  • Supports multiple third parties to provide content or applications and is one common interface that handles different content and applications
  • Allows uploading of content by the content providers through a common interface that authenticates the validity of the users, categorizes and delivers data in a proper manner
  • All the content items are indexed properly for fast retrieval and delivery.
  • Transaction details of each content piece throughout its lifecycle is logged by the system, to keep a track on its performance, which help in analysis and do moderations as and when required
  • Business analysis on the basis of content category and the revenue it is generating can be found out at the click of a button, so our CMS would be helpful to make the business strategies for the future
  • It is extremely simple to track the licensing details of each content item
  • CMS Platform has a very robust MIS, which provides the complete details of all downloads from the content repository
  • The Content Repository is totally a computerized system that manages the complete life cycle of content from creation to distribution and finally billing
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Features & Functionalities of our Product

  • Facilitates managing of the pricing, content, promotion bundles, etc.
  • It provides administrative controls to Operator to manage content provider’s accounts
  • The system provides different upload interface via FTP, S-FTP, HTTP, etc. for content upload
  • The content management system allows the content to be categorized, allocating a unique ID, content Partner Id etc. to the content piece
  • The system has facilities to enable the administrator/content partner to screen content based on rules logic and also through MML interfaces
  • Access can be given to content providers through a web-interface to upload, manage and remove content with administrative privileges to Operator for authorizing all the mentioned activities
  • It has a method of allowing the content partner to label either in text or in voice the content that the client is uploading
  • Subscription engine brings all the possible feeds available on the CMS into the subscription services
  • Capability to integrate an external Ad Server into the services for mobile marketing
  • Blacklisting/White listing Subscribers
  • Alarm and system management
  • Transcoding – Transcoding refers to the automatic conversion of content from one size to another to suit the various screen sizes available in the market today
  • User Personalization Features
    • User defined Bookmarks
    • User defined Alerts
    • Recent Content updates since the last subscriber visit to the portal
    • User Download History
    • Buddy List management on the portal
    • Gifting and Recommending content to “buddies” / others
    • Content / Services linked to Subscriber profile
    • Selected offerings from the Recommendation engine
    • User defined home page Link Indexing
    • User defined home Page Colors
  • Customer behavior finger printing is enabled
  • CP Remarks – This parameter can be used by the Content Provider to specify some additional information and Help text with the content, like the short and long descriptions of the Games
  • Bulk Upload - The Bulk Upload feature allows the client to upload a number of content files in one go, zipped in an archive file along with the text file containing the details about the individual content files. The advantage of Bulk Upload is that as the files are zipped, the total size of all the contents is reduced. Moreover, multiple contents can be uploaded, making the total content loading process much faster
  • Text file – The bulk-uploading text file describing the contents in the zip file. This file has to be very strictly formatted
  • Zip file – The archive file containing the content files the client wants to upload.
  • Bulk Upload Status - Like the contents uploaded individually using the CMS interface, the Content Approver also checks the contents the client uploads using the Bulk Upload mechanism.
  • Rejected Content - After the evaluation of the content uploaded by the client , the Content Approver at Operator either approves or rejects the content. The client can view the contents rejected by the Content Approver and also the reason (if any) left by the Approver. Using this section, the client can also re-submit the contents for approval
  • Approved Content - After the evaluation of the content uploaded by the client, the Content Approver at Operator either approves or rejects the content. You can view the contents approved by the Content Approver
  • Pending Content - When the contents are uploaded to the CMS solution either individually using the CMS interface or using the Bulk upload mechanism, they are assigned Pending status, that means the content has been uploaded to CMS but has not yet been approved or rejected by the Content Approver. The client can view all the contents with Pending status and modify most of the parameters of the contents including the content files themselves
  • Search Contents - CMS maintains a CP-wise record of all the contents uploaded by the client onto the CMS at Operator. The client can search for the contents uploaded on the basis of search criteria
  • DRM - Digital rights management operates on establishing a copyright for the content manages the distributed of that copyrighted content and keeps control what a consumer can do with that content

Our CMS provides a variety of platform to deliver the content to its mobile users. The Platforms used for delivery of the content are:

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Enterprise Service Features

Portal Management

Our CMS solution handles the portals created for partner, service provider, and subscriber. Mobile subscriber can create his own account through the web interface provided by the system and can also choose from the list of services that he wants to subscribe to. For creating his own profile, user needs to visit the online system portal, register for an account, and then choose for the services.

Billing

The CMS allows billing for revenue calculations and analysis for both the operator and the content provider. The Billing can be classified into below types:

Content Provider Billing

The interface is provided to the Content Provider (CP) to calculate the below mentioned parameters:

  • No. of Hits
  • Download of Ringtones/Wallpapers/Logos/Picture messages
  • Download of animations/Videos
  • Download of Games
  • Download per KB charging
  • This data can be used for calculating the revenue generated by the campaign.

Operator Billing

The billing is integrated with the operators billing system. In order to ensure billing, for every data used, the content downloaded and number of hits done on the portal by the subscriber are stored. This data can also be used for the analysis purpose.

Discounts & Special Offers

Our CMS program provides a facility of discounts and loyalty to latch the subscribers who generally use the web or WAP portals and interfaces encouraging increased participation and interaction.

Partner Management

Partner management service helps to handle the details of the partner. It enables the operator to examine information relating to partner account, such as SLA, Revenue share details, etc.

  • Operator can create two different revenue models on the system:
    • Partner Based: The global revenue ratio for the partner defined on the system
    • Service Based: The service specific revenue ratios

SLA Compliance

A service level agreement (SLA) is a contract between the operator and service provider or partner. These SLAs may include the amount of time the service provider guarantees the service will be up and running, usually a percentage such as 99.95 % of the time, penalties for not meeting service requirements, or nullification of the contract if the provider continues to fail to meet its requirements, etc.

Our CMS handles all these SLA details, by performing the real time check on service usage & relevant action on violation prevents over usage by third party. It also defines throttling values as per service providers, application or enabler, Provides statistics of usage. CMS maintains inbuilt tools appropriate for licensing management, performance management security management, software up gradation, etc.

WEB 2.0

Our CMS has the ability to interact with the "Web 2 .0" portal. It is commonly used to facilitate interactive information sharing, interoperability, user-centered design and collaboration on the World Wide Web.

Examples of Web 2.0 include web-based communities, hosted services, web applications, social-networking sites, video-sharing sites, wikis, blogs, etc. A Web 2.0 site allows its users to interact with other users or to change website content, in contrast to non-interactive websites where users are limited to the passive viewing of information that is provided to them.

AAA

One of the aggregated common functionalities of the service integration is the AAA. The AAA acts as one-point access control system for accessing any of the core network element services. The clients would not require holding multiple authentication or authorization configurations for each network elements; neither would they require maintaining multiple authorized sessions with each interface.

Authentication is the first step to secure and manage the service interface to the core network and legacy services. The AAA system is built to handle authentication efficiently providing industry standard fool proof system without compromising on the performance.

Authorization is the next step after authentication in the AAA functionality. While authentication system ensures the authenticity of the client using the service, the authorization function ensures the service access policy is implemented unscrupulously.

Accounting is the last step of the AAA functionality. It handles the below purposes:

  • Auditing
  • Resource/Service utilization
  • Trend Analysis

The accounting policy repository, the key component of the accounting holds the following information

  • Accounting Metrics
  • Charging/Billing
  • Service Utilization
  • Resource Utilization
  • Access event logs
  • Partner Services
  • Partner Portal Management

It enables the operator to examine information relating to partner account, such as, viewing the number of introduced customers and the transactional volumes that they have processed through our systems. Operator can also monitor the progress of customer applications linked to your partner account.